A superb collection of beautiful things in front of a variety of consumer goods, commodities have more choice. In the face of product packaging design of the investigation, we found the source of abundance gift box factory, for special packaging and innovative fashion packaging goods, consumers are more willing to choose, because the packaging attracted them. Our jewelry box as an example, a fine jewelry is the consumer mind of love, but if businesses can provide exquisite jewelry box to the customer packaging jewelry, consumers of the value of the product itself will be greatly reduced, leading to the choice of commodity business follow-up without consumption idea. Therefore, in the jewelry box of this we should still pay attention to the packaging of goods. Packaging design should follow the principles of graphic design. According to the packaging design itself, some experts have proposed " understanding, goodwill, and striking" principle.

1, understand: successful packaging design not only through the shape, color, pattern, material caused by the consumers ' attention and interest of the product, but also to consumers by wrapping the exact understanding of the product. Because the purpose of purchasing is not packaging, packaging of the product is. The designer can according to sell goods needs, choose to use transparent, fenestration of the method to the display of goods or merchandise shelter. If the covered way, you need to package accurately convey commodity information, such as the class of the product, quality, function and so on. To accurately convey commodity information also requires packaging design using shape, color, patterns and so on with people's habits and psychology, to avoid misunderstanding.

In 2, Goodwill: jewelry packaging design style, color, pattern, which can cause the material to popular sentiment, because people likes and dislikes of buying impulse plays a very important role. If want to let consumers, should pay attention to two problems. The first is practical, whereby the packaging can satisfy individual customer needs, provide convenience for consumers, which involves packaging size, exquisite etc.. Goodwill is derived directly from the consumer to the shape of the packaging, color, pattern, material sense, this is a psychological effect, and there is a close relationship between individual aesthetic.

In 3, striking: the packaging design in order to play a promotional role, first of all must be able to arouse the attention of consumers, because only the attention of consumers goods are purchased may. Therefore, packaging to use new and unique shapes, dazzlingly beautiful colors, elegant design, have the characteristics of packaging material that makes appeared eye-catching effect, so that consumers see it produced a strong interest.

In China, many jewelry box factory regardless of product packaging design. Blind pursue cheap workers, simple design, and enterprise management and brand services do not rise, at present domestic still failed to have their jewelry box brand manufacturers, so this is a disadvantage. We must try to correct the current packaging enterprise development pattern, should choose the right path of development, repositioning itself, the brand started.